WITH the phase 3 of the coronavirus lockdown having been implemented and phase 4 looming, shoppers in Bangkok have something new to look forward to with this being the launch of Siam Premium Outlets Bangkok, on Friday, June 19.
Introducing outlet shopping is Siam Piwat Simon, a joint venture between Siam Piwat, the owner and operator of Siam Paragon, Siam Center and Siam Discovery shopping malls as well as the joint venture partner of Iconsiam, and Simon Property Group, owner of premier shopping and mixed-use destinations across North America, Europe and Asia.
Not everyone is familiar with outlet shopping and explaining it very well are excerpts below from an article entitled “Q&A: The differences between an outlet and mall store” published by Democratandchronicle.com:
“What’s the difference between a mall retailer and an outlet store? Do you love that outfit at Banana Republic at your local mall? You won’t be able to find that same outfit at the factory store. Factory stores create a different line so they don’t compete with their retail stores. Manufacturers now make goods specifically for outlet stores due to the booming industry.
“How’s the quality of outlet products versus full retail? Technically, the factory outlet products uses lower-quality material, but I have not been able to tell the difference. I shop outlets and malls regularly and have enjoyed similar styles at the outlets at lower prices. Places I frequent are Chico’s and Banana Republic outlets, where you’ll find deep discounts for similar style clothes.
“What’s the price difference? The savings can be huge if you do your research. Before I head to outlet stores, I get the coupon book or search online for coupons. I’ve been able to buy similar looking outfits at my favorite outlet stores for more than half off traditional retail. At the Coach store, the outlet purses typically run in the $200 range while department store styles are $400 and up. However, true fashionistas can tell the difference between factory and full-price products.”
Siam Premium Outlets Bangkok will join a family of Simon Premium Outlets properties around the world including Woodbury Common Premium Outlets in New York City; Gotemba Premium Outlets in Japan; Yeoju Premium Outlets in South Korea; and Johor Premium Outlets in Malaysia.
It is located along Motor Way (No.7), which connects Bangkok to the tourist destinations in the East of Thailand; the centre’s location is a 15-minute drive from Suvarnabhumi International Airport and a 30-minute drive from the Bangkok city centre.
The operator says these new outlets will offer shoppers everyday savings, up to 70 percent off, on a vast array of global luxury, international and local fashion and lifestyle, sportswear, leather goods, and leading local shops.
Key global luxury brands that will be featured at Siam Premium Outlets Bangkok include – Burberry, Balenciaga, Bally, Breitling, Coach, Furla, Hugo Boss, kate spade NEW YORK, Montblanc and adidas. Nike will open a 1,300 sq. metre premium retail store, featuring digital member exclusives and locally inspired art. Additional exclusive luxury brands will open at the centre in the coming months. Siam Premium Outlets Bangkok will also include popular local Thai brands including EveandBoy and Jim Thompson.
Shoppers can also enjoy a variety of Asian and Western food and beverage options, including Starbucks and BreadTalk. The centre will also feature a unique design, 1,200 sq. metre, food hall concept by Food Republic.
“Siam Premium Outlets Bangkok will be an economic driver for the Thai economy; the centre will create over 1,000 career opportunities,” said Michael Tang, managing director of Siam Piwat Simon Co., Ltd.
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